Client:

Self Promotion

Project:

Postcard mailer. The concept was to target local and regional businesses with an introductory piece that was cutting edge and representative of our firm. We used our identity color scheme for a two color, high quality job. The brochure had to contain enough information to attract potential clients, had to have strong impact value, and had to be unique enough to avoid being overlooked as junk mail. The strong multichannel image on the front was composited from scratch to demonstrate an abstraction of the creative process, while reinforcing the "awakening" headline, while the interior image acts as a simplified sample portfolio.